Surviving the General Product Safety Regulation: Challenges for small businesses

As the UK’s largest trading partner, any legislative changes to trade rules within the EU impact the UK’s trade with the EU. The EU General Product and Safety Regulations (GPSR), entering into force on December, is a case in point that will especially impact any small businesses conducting online sales. The objective of this piece of legislation is to safeguard consumers in the EU against potentially dangerous products. By progressing from a Directive to a Regulation, the EU GPSR harmonises the product safety blueprint at an EU-wide level, to ensure consistency across all member states. In essence, the GPSR applies to any products placed on the EU market that have not already been regulated by existing EU harmonised legislation. The updated regulation is a significant revision of its predecessor, the EU General Product Safety Directive 2001/95/EC and builds on the Regulation (EU) 2019/1020 on Market Surveillance and Compliance of Products. While these rules have long applied to exports to the EU and Northern Ireland (under the Windsor Framework), the updated GPSR eliminates exceptions relating to the presence of an EU-based authorised representative. All small businesses selling online or through mail order must now have an Authorised Representative based in the [...]